Meat - styling and photography techniques - Heidi Robb and Clarissa Westmeyer
Topics: Meat - styling and photography techniques for creating and maintaining beef, lamb, pork, and poultry imagery (raw, prepped and cooked), in a studio setting
Location: Workshop area
Language: English
Duration: 3 hours
Session: Friday 23 Oct 14-17h
Education objective: how to work through multiple stages of meat styling, lighting and photography from raw to cooked, and how to best preserve its integrity for time spent on set.
Required level: All levels
Equipment: basic camera (not obligatory)
About the workshop
Beautiful meat imagery does not come without proper knowledge, technique and collaboration between stylist and photographer. Photographer, Clarissa Westmeyer, and stylist, Heidi Robb will demonstrate how to work through multiple stages of meat styling, lighting and photography from raw to cooked, and how to best preserve its integrity for time spent on set. Included:
* Raw meat styling & enhancement through layering of textures, ingredients and props; lighting
* Pre-searing, marking and preservation of meats for later finishing - often days in advance
* Demonstration and discussion of favored meat enhancement tools and tips - covering minced, grilled, and roasted/braised
* Discussion of lighting, props and photography of meats in a studio setting - creating moods
* Demonstration and discussion of meat and poultry photography trends
* We welcome your questions throughout the session
About Heidi
Heidi Robb is a professional food stylist armed with an unabashed obsession for transforming food to its peak of luscious crave ability. Her styling reflects a strong eye for detail and design coupled with a sensibility for authenticity. Diversity is expressed through layering textures, color and flavor. The scope of her sets demonstrate versatility in being elegantly disheveled, painterly, or bold, tight and graphic as desired mood and emotion dictate. Her penchants for world wanderlust, reading and social media serve to keep her eye fresh and on trend while complimenting a bottomless compendium of food ephemera. The goal is always true team collaboration in bringing a client’s vision to fruition.
With over three decades of restaurant, catering and personal chef experience behind her, the segue into styling evolved naturally as an extension of those skills which now serve editorial and commercial print and packaging, as well as motion.
Heidi is delighted and honored to be participating in this year's festival, and to be forging new connections from around the globe.
http://heidirobb.com/
About Clarissa
Clarissa Westmeyer is a commercial and editorial photographer with Kalman & Pabst Photo Group in Cleveland, Ohio. Her work has been featured internationally in publications, advertising, and packaging.
In 2015, her photography for Edible Magazine won Critic’s Choice Best Recipe Photography in the nationally judged Eddy Awards. The judges described her photography as both “immaculate and inviting.” She's achieved industry recognition and awards from the International Association of Culinary Professionals, American Advertising Federation, 2014 Michigan Notable Book, Flashes of Hopeand edible Communities Publications.
Clarissa captured fifty-two award-winning pies and a lifestyle of gratitude and giving for Linda Hundt’s cookbook, Sweetie-licious Pies: Eat Pie, Love Life!
Her travels throughout Western Europe and the Americas have influenced her palette and passion for both food and photography.
Personally, Clarissa has been described by many as a “team-player, the- best-hugger-ever, and as corny as the feed she gives her chickens.”
http://cwestmeyer.com/